The news that H&M joined with the Swedish brand of clogs Hasbeens to launch an exclusive collection this year caught some fashionistas by surprise. First because Hasbeens, which is super-popular in Sweden, home of H&M, isn’t exactly a concept brand.
* And second, because considering the people H&M has employed in recent years – Karl Lagerfeld, Viktor & Rolf, Roberto Cavalli, Lanvin and Matthew Williamson, just to name a few – the fashion world had much higher expectations. Anyway, the collection Hasbeens by H&M will hit stores in Europe on April 20.
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