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New York will get a subsidiary of the French store Surface to Air, and the brand is throwing an exciting launching cocktail party on September 7. The cool thing is that Karina Mota, who runs Surface to Air in Brazil alongside partners Seba Orth, David Laloum and Rafael Pelosin, is inviting a good crowd to the party. Who is on the list? Juliana Jabour, Concepción Cochrane Blaquier, Giovanni Bianco, photographers Marcelo Gomes, Marcelo Krasilcic and Henrique Gendre, top Luciana Curtis, in addition to members of bands The National and Beirut.

* Set up on Mercer St., the store will sell the label Surface to Air – the Brazilian brands remain uniquely on Brazilian racks. Karina, incidentally, is following the renovation of the building in which to install troupe’s hamburger joint, in Sao Paulo. "We’ll be open in two months," she explains.

Interior and facade of Surface to Air, in New York: Opening party with heavy Brazilian presence!

VOCÊ TAMBÉM PODE GOSTAR

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