While we wait for a conclusion to the “telenovela” of who gets controlling stake in Jimmy Choo Ltd., company executives decided to do a good deed. Between the 5th and 15th of this month, 15% of total net sales in all stores directly operated by the Equinox group, which controls Jimmy Choo, and also by jimmychoo.com will be donated to the Japanese Red Cross.
* The money, of course, will be invested in rebuilding the earthquake-affected areas that have made thousands of victims of the Asian country last month. Way to go!
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