Coluna in english

The love story between the LVMH group and the North-American brand Rodarte, has been going on for a while now. Pierre-Yves Roussel, CEO from the fashion division of the French holding, is always sat in the first row to the main Rodarte runway shows since 2009, and recently said that he loves their work.

* Nowadays, the rumors about the negotiation got more solid, since internal sources said that the company has been meeting with sisters Laura and Kate Mulleavy – Rodarte partners – since March. On the other hand, market experts say that the store is unprofitable – with an income of $ 2 million per year – and that want really draws the attention is the murmuring the sisters cause with the presented collections.

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