Two websites that promise to revolutionize online commerce have been launched in recent weeks. The first is "Mr.Porter" a version of "Net-a-Porter" for men. "We know there’s a demand for this, I don’t think shopping right now really appreciates the way men want to shop," said Natalie Massenet, the sites’ owner.
* Lauren Santo Domingo is one of those responsible for "Moda Operandi", the other online shopping website that shake things up because of its close collaboration with designers and big brands. The tool enables members to buy clothing and accessories straight off the catwalk, with a single click, eliminating the intermediary role of the stores.